Opportunities in PropTech – Is this a robust area?
PropTech (Property Technology) refers to a small part of digital transformation in Real Estate industry, using technology innovations to tackle challenges in the Property sector (Dearsley, 2017). PropTech comprises of companies/startups offering IT solutions or innovative business model to make Real Estate transactions more fruitful and efficient (Lecamus, 2017). For the new business model, PropTech